The Homeowner Roofing Journey in 2026: Where Your Next Customer Actually Comes From
Every year the data tells roofers the same thing, and every year a lot of them keep spending against it. The latest national survey of homeowners from Roofing Contractor and Owens Corning maps how people actually go from “I think I need a new roof” to “I hired this company.” If you sell roofing, this […]
Google Is Now Screening Your Review Replies. Here’s What Home Services Owners Need to Know
For years, replying to a Google review worked one way. You typed a response, you hit publish, and it went live. Done. That just changed. Google now screens business-owner replies before they appear on Search and Maps. Your reply gets assigned a status: pending, approved, or rejected. Submitting a reply and publishing a reply are […]