Family Service Association of Bucks County

Background Information 17-year-old Romeo Angelini, a high school senior at Neshaminy High School, has organized a food drive for his birthday every year since he was 10, donating the collections to Family Service Association of Bucks County. This year, he partnered with Giant Foods to host a Food Drive outside the store to collect items. […]

Free Library

Free Library of Philadelphia Drives Engagement With Targeted FB/IG Campaigns This case study analyzes two Facebook and Instagram (FB/IG) advertising campaigns run by the Free Library of Philadelphia. It explores the effectiveness of targeted campaigns in driving event attendance and website traffic. The Challenge Generate interest and drive attendance for a free event about hip-hop […]

Headstrong

HELPING FIGHT CANCER AND SAVE LIVES. The HEADstrong Foundation was established in 2006 by Nicholas “HEAD” Colleluori. Nick was a student-athlete at Hofstra University as a member of the lacrosse team when he was diagnosed with large B-cell non-Hodgkin’s lymphoma. As Nick was courageously battling the disease, he discovered how limited the resources were for […]