5 Tips on How to Run a Successful Sports Marketing Campaign

For many Americans, being a fan of the local team is more of a way of life, not just a hobby. It’s about passion, commitment, intensity, and the relationships and memories that you share with your fellow fans. While most people look forward to cheering on their favorite team all week, there’s a billion-dollar industry […]
The Power of Customer Retention: How to Keep Your Customers Coming Back in 2025

A loyal customer is worth their weight in gold—and then some. While new customers might grab the spotlight, loyal customers build the foundation for long-term success, whether through effective social media strategies or customer feedback pipelines. In 2025, mastering customer retention will be more important than ever as businesses face fierce competition and evolving consumer […]
Websites Pros and Cons When Building in HTML vs. CMS Platforms
Websites pros and cons when building in HTML vs. CMS platforms
Websites with great design, wide functionalities, and the right tools stand out in the market and produce greater ROI. A Content Management System (CMS) is an application which lets you create and manage your website using an admin panel. Whether considering a new site or a web site redesign, many companies are still implementing designs that lack the ability to be easily updated once going live. A content management system can potentially reduce website implementation and design costs while greatly facilitating the ability to manage content within the site. By using a content management solution, you control the changing content that keeps your viewers/customers coming back.
6 Tips to Maximize Local Video SEO

Today’s customers have shorter attention spans than ever before. Strategically crafted videos aren’t just great for grabbing eyeballs – they’re also a powerful tool for local SEO. In fact, video results are 50 times more likely to be ranked organically than text-based results on Google. That’s an incredible value! By optimizing your videos for local […]
The Ultimate Guide to Short-Form Video Content

Forget lengthy explainer videos and endless product demonstrations. Today’s social media marketing services and the resulting content is short, sweet, and engaging. Enter the realm of short-form video content, the bite-sized king (or queen) taking platforms like TikTok and Instagram Reels by storm. With attention spans shrinking faster than your patience when waiting in line […]
beMarketing Named a 2023 Best Of Pennsylvania Award Winner by UpCity!
beMarketing is ecstatic to announce that we have been named a 2023 Best of Pennsylvania award winner by UpCity! Back for the third consecutive year, the UpCity “Best of” Awards were created to recognize and honor the top B2B providers in each U.S. state and Canadian province, highlighting the tremendous work done by top-rated service […]
How to Create a Brand Identity

A brand is simply a way of identifying one’s business. However, branding alone cannot strengthen a business. One also needs to establish their brand’s identity. How do you create a brand identity and furthermore, how do you create a strong one? Start by asking how you want your brand to be perceived. The most important […]
How to Engage Gen Z on Social Media

Creating engaging social media is no small task, especially when your target audience is the ever-intimidating Generation Z. What makes engaging people born from 1997 to 2012 so difficult, you might ask? Their average attention span is just a short 8 seconds, which forces brands to use strategic social media tactics that will quickly capture […]
Preparing For The New Year: 3 Changes To Take Note Of For Company Growth In 2022

How has your business been impacted by the pandemic? Have you had the ability to adapt and implement new structures to carry out your day-to-day operations? No matter the industry, all companies have been forced to re-evaluate and adjust in order to thrive within a changing environment. These industry changes will play a big role […]