Do Law Firms Require Different Verification Steps For Google Local Service Ads?
When someone is inquiring about law firm services, what are the integral traits that they’re typically looking for? For some people, it will certainly come down to price points, areas of specialties and expertise, or even a strong recommendation from a friend. For the majority of people, however, they’re looking for a firm that’s reputable, […]
Why Law Firms Should Stop Using Billboards to Advertise
The first billboard was invented in the 1830s, becoming a hugely popular way to advertise in the 1860s. Billboards have long been a staple in law firm advertising, featuring clean-cut lawyers smiling in a crisp suit, claiming to fight for justice and help you receive the compensation you deserve. In fact, it’s one of the […]
Building the Direct Mail Case: Three Practices That Make Direct Mailers Successful for Law Firms
Recent studies from the Direct Marketing Association (DMA) indicate that 56% of Americans enjoy receiving mail, opening a window of opportunity for law firms to gain fresh clientele. With those odds in your favor, you’ll want to put in real work to solidify those customers! Want to know how? The legal marketing experts at beMarketing are here with three practices that make direct mailers successful for law firms.