In all avenues of life, especially when it comes to technology, change is inevitable and happens quite often. Advancing technologies have been providing solutions that aim to improve our lives, whether it be through innovative car safety features or virtual communication channels. Businesses across all industries are constantly heading back to the drawing board to come up with new ideas that will offer better solutions for individuals, some making a few changes each year while others, Google, in particular, make a handful of changes every single year.
Google is notorious for implementing new algorithm changes which heavily impact digital marketing and data collection. As technology changes, the way in which we obtain vital consumer information that helps craft strong marketing strategies changes as well. In fact, a recent finding from TechJury states that the number of smart devices that are collecting, analyzing, and sharing data is projected to reach 50 billion by the year 2030, making it imperative to stay on track of all Google algorithm updates to improve search engine visibility. The SEO strategy experts at beMarketing have just the insight you need to know:
Google Algorithm Updates: What You Need to Know
Google updates its algorithm hundreds of times each year, even multiple times on a daily basis. In an effort to be the greatest and latest in the search engine realm, these changes are typically minor but play a role in the big picture of search engine visibility. These updates are important for improving user experience and relevance, making it important for businesses to be aware of them in order to maximize their SEO efforts. While it can be difficult to stay on top of all the hundred of updates, here are a few suggestions on how to best stay up-to-date with Google’s updates:
- Tweak any SEO tactics put into place. While they may have worked on a previous algorithm, a new update may impact their effectiveness.
- Ensure that no outside issue is the reason behind data results. Anything from website alterations to SEO problems can impact your data. Be sure on the back end everything is functioning as it should.
- Read credible sources or partner with an SEO expert. If you aren’t the master at SEO and need assistance with staying on top of Google’s everchanging algorithm changes, our team at beMarketing is here to assist you.
Professional Digital Marketing Efforts from beMarketing
At beMarketing, we take pride in providing all of our clients with top-tier digital marketing strategies. We are always on the lookout for all the changes Google makes and how it impacts our client’s data, making necessary tactical adjustments and alterations to ensure that no matter the change Google makes, your SEO ranking and consumer data are dependable. If you are interested in working with The Hive, please contact us today or call (484) 261-1149 to speak with a member of our digital team. We look forward to helping your business stay up-to-date on all the latest advancements.