How to Use Instagram Stories to Grow Engagement
For everyone that loves Instagram, you know how the incredibly popular Facebook app can often function as a chameleon of sorts. While longer-form videos were garnering millions of views on Youtube, Instagram announces IGtv. As Tik-Tok and short video content are currently exploding, Instagram rolled out Reels to facilitate second-long videos. And while Snapchat’s most […]
Social Media Trends for 2022
In contrast to the CDC guidelines we’ve all become familiar with, social media marketers should be anything but “socially distancing” in 2021. Now is the time to establish new relationships, initiate new strategies, and possibly even rebrand your channels and content to become more efficient and more visible. Social media use continues to increase, and […]
Instagram Reels vs. TikTok
If you’ve tried your hand at a local online marketing campaign before, you’ve probably heard of the many different ways to engage your audience on competing social media platforms. Essentially, each platform provides different features that are advantageous for your unique marketing initiatives, and each application provides new avenues of reaching your intended audience. In […]
Healthcare Social Media Musts
When loved ones are sick or we need medical advice, we turn to our local brave and dependable healthcare professionals. When healthcare professionals need help sharing their incredible messages to their communities, they turn to the social media marketing team at beMarketing! To make the most out of your social media strategy, our team has […]
How Hashtags Can Boost Your Social Media Presence
The pound sign, the number sign, however you refer to the infamous tic-tac-toe symbol when you press SHIFT+3 on your computer, the hashtag has since evolved from a simple character on the keyboard to a social media icon. Initially as a tool used by Internet Relay Chat (IRC) in 1988 to organize groups and topics […]
Image Ads vs. Video Ads for Facebook
Want to know which Facebook ad format produces the best results? Should you focus on image ads or perhaps video ads are the way to go? You may hear this question all the time or maybe you’re the one that’s always asking this question. Unfortunately, Facebook advertising is not one-size-fits-all. Image ads and video ads […]
How to Use TikTok Marketing to Increase Enrollment
Universities are always looking for ways to build trust with prospective students and portray their campus in a genuine, exciting manner. Similarly, recent high school graduates, (and their parents), may have hesitations about committing to such an immense decision. In our current digital era, there are certain applications that can help students find their perfect […]
How To Use Instagram For Real Estate Marketing
As a real estate agent, your job is all about visuals. Your clients need to see every room, inspect every closet, and scan practically every corner of the house before finally making the decision to purchase. Through the pandemic, we’ve found ways to utilize technology to replace in-person activities, (and in some cases), we’ve used […]
Biggest Instagram Updates for 2021
New year, new Instagram updates. Instagram never ceases to amaze us with its constant tweaks and upgrades, positioning itself as more than just a photo-sharing social media platform. Over the years, it has become a powerhouse tool for businesses and creators to tap into their target audience and increase engagement rates, with the potential to […]