How Apple’s iOS 14 Update May Affect Facebook Ads

If you haven’t heard by now, the Apple iOS 14 update was recently released and it will affect Facebook and Instagram ads. For marketers who utilize Facebook advertising for their clients, we’ve got some important information to share with you. Users will start to see a “pop-up” that they can click to opt-out of data […]
Social Media 2021 Marketing Plan

What is your social media marketing plan for 2021? Do you have an idea of what to change or what you want to capitalize on? As we begin to wrap up 2020 and finalize plans for the New Year, it’s important to take time to look at your social media data over the past year […]
Social Media Marketing Strategies For Plumbing Businesses

If you own a plumbing business, chances are marketing is not the main focus of your day. Business owners of any industry must wear many hats on a day-to-day basis, but marketing takes special expertise. Marketing for a service business such as plumbing can be daunting for those with little to no experience in the […]
Secrets on How to Maximize Creativity in Social Advertisements this Holiday Season

With the holiday season swiftly approaching, we are going to be seeing a lot of mega sales, cyber deals, and more. It is the most important time of the year for retail businesses, eCommerce companies, and realtors to drive sales and target consumers. You may have heard about the “death of retail” but, during this […]
4 Tips for Car Dealerships to Boost Your Instagram Presence

Let’s be real—visual storytelling sells cars. From TV ads to perfectly placed Facebook campaigns, big brands and small dealerships everywhere use these tactics to tell emotional stories that captivate and convince their audience. But, what if we told you that you could take things one step further and increase your leads, generate brand awareness, and […]
How to Market Your Restaurant in the “New Normal”

Staying connected with your customers and guests has always been extremely important, and it’s never been more essential than it is now. With restaurants being shut down for much of the year, owners have been challenged with finding a new approach to market their businesses, while keeping health and safety their top priority. If you’re […]
Social Media Advertising Tips for Dental Practices

The dental industry is estimated to be worth over $35 billion by the year 2021. That’s a lot of visits from the tooth fairy! In the past, dentists and their practices relied on word-of-mouth marketing and trustworthy relationships to help them build a successful practice. These days, most of your current and potential patients are […]
Lights, Camera, Call to Action: A Q&A on How Industries Can Leverage Social Media to Inspire Audiences

Whether you’re an education institution, retail business, or home services company, getting social media campaigns to influence your audience can be tricky to do. Like most business owners, you probably have questions on how you can build campaigns that will drive your audience to purchase a product or service from your business. Fortunately, the social […]
Social Media Diagnosis: The Results are in — These are the Best Social Media Platforms for Doctors

The way your patients approach healthcare today is quite different than it was a decade ago. Social media is booming and taking the healthcare industry by storm. As a physician, we understand that social media can seem intimidating. Your time is largely spent with your patients and practice—making sure they’re well taken care of and […]