How Long Should Your Next Social Media Video Be?

Social Media Video

Our Top Tips for Social Media Video on The Top Four Platforms There is tons of content online these days, so how do you make sure you’re grabbing your ideal audience’s attention? Videos are a great solution, but you need to make sure you are utilizing them correctly. Some studies say human’s attention spans are […]

Google Local Service Ads: Lead Generation for Your Business

Ready to give your business a boost? Google Local Service ads (LSA)—formerly known as Home Service ads—began as a beta test in the San Francisco area in 2015. Since then, Google has expanded the program to markets outside the California area and they are now available nationwide, and industries outside of the realm of home […]

How to Attract More Customers: Google My Business Videos

Video Marketing

Video marketing has been on the rise and is becoming the new gold standard in getting maximal outreach and engagement from users. This is backed by countless studies that have shown that videos receive more likes, shares and clicks than traditional online marketing practices. That’s why Google recently added the option for business owners to […]

Top 3 Reasons YOUR Business Should Use IGTV

Businesses Use IGTV

It’s NEW. It’s UNTAPPED. It’s growing RAPIDLY. It’s IGTV! YouTube has a fierce competitor for the first time since its creation, and it’s IGTV. Instagram’s addition of IGTV brings all the possible entertainment you want to one app. So, if you own a business, you better hop on this new feature now before it becomes […]

Go Viral: Tips to Maximize YouTube for Maximized Video Advertising Results

Go Viral

Go Viral with your Marketing Video on YouTube YouTube has become an important marketing tool, and if you’re not using it yet, you will be after reading this! According to the most recent State of Video Marketing Survey, 87% of businesses are utilizing video marketing and 83% of them are experiencing an improved ROI. However, […]

Five Reasons Not to Use PPC

PPC

Do you feel like online marketers are constantly bombarding you with “a great online tool” called Google Adwords? They promise great returns on your investments, they say “we can guarantee five calls a day every day”, and yet you are sitting here with a quiet phone? You invested money into a PPC campaign and now […]

SEO Techniques to Start Using in Your Social Media Strategy

When it comes to your company’s social media strategy, the importance of SEO is often overlooked. Whether your campaign is for products you produce, services you sell or an informative campaign, the marketing tools you use don’t need to change. What does need to change? The content you publish and the way in which you […]